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Everything in one place. Articles argue from the research; papers are longer original work; research documents are kept whole; concepts and open problems are what the research turned up.

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72 itemsFigure
Every number the research reported. Figures taken from the summaries and findings of the documents, with the sentence each one came in. The document it links to carries the source.
01Influencer marketing reached $32.55B in 2025 (Influencer Marketing Hub).Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds$32.55BSep
02Influencer Marketing Hub puts influencer marketing at $32.55B in 2025.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds$32.55BSep
03Influencer Marketing Hub's 2026 Benchmark: 87.49% of brands expect influencer budgets to increase.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds87.49%Sep
04Aspire's 2026 report: 74% of marketers plan to increase budgets.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds74%Sep
05Aspire reports that 86% of creators will still work for free product, a reminder that gifting is still how much of the long tail gets activated.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds86%Sep
06Sacra estimates Linktree's 2023 revenue at $37M.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds$37MSep
07Koji had raised roughly $36–40M, served a reported 700,000 creators, and offered a "Billboard" mini-app for selling ad slots on a creator's landing page.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds$36–40MSep
08It charges low fees on demand the creator brings (5%) and high fees on demand Passionfroot supplies (15%).Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds5%Sep
09Clicks are tracked for 72 hours, and a report is generated within 24 hours after that.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds72 hoursSep
10CPM. beehiiv pays on unique opens; its own example is "$5 for every 1,000 unique opens." Kit's network has been reported at roughly €3 per 1,000 opens for smaller European senders.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds$5Sep
11CPC. beehiiv's example is $2 per verified click.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds$2Sep
12Creators who price usage separately commonly charge 15–35% of base rate per 30 days.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds15–35%Sep
13In a May 2024 survey of 500+ influencers by creator-payments company Lumanu, 48% said they'd been paid late for work completed that year, and 38.5% of those were paid more than a month late.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds48%Sep
15Creators Agency says that across 3,700 campaigns it managed, 65% of deals paid Net 30, 25% Net 60, and 10% tried for Net 90 or longer.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds65%Sep
16A 2022 Wakefield Research survey of 750 creators found 70% said admin work like invoicing and payment keeps them from creating.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds70%Sep
17Stripe's current 1099-NEC guide cites a $2,000 threshold; older pages say $600.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds$2,000Sep
18Quote-based mass payouts to 190+ countries; recipients pay up to 2% on cross-currency withdrawals.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds2%Sep
19On a CA$1,000 sponsorship paid out once, the platform's payout cost is about CA$2 + CA$2.75 ≈ CA$4.75 (under 0.5%), or about CA$12.75 with Instant Payout.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds$1,000Sep
20Superscale, as cited by Sovran: $198 per deliverable in 2025, down 44% year over year as supply rose and AI-generated UGC competed.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds$198Sep
21From about $99/video (volume bundles reported lower).Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds$99Sep
22Meta says partnership ads delivered 19% lower CPA and 13% higher CTR when added to campaigns.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds19%Sep
23TikTok's internal analysis says TikTok One creator content boosted as Spark Ads drove 159% higher engagement than non-creator content at the same CPM.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds159%Sep
24Nielsen's analysis (260+ surveys, 240 brands) found host-read podcast ads averaged 71% brand recall vs. 62% for non-host-read ads, and outperformed on familiarity, affinity and purchase intent.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds71%Sep
25Sounds Profitable (2022) reported a 74% recall lift for host-read vs. 49% for dynamically inserted ads.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds74%Sep
26SiriusXM Media reports video host-reads reaching 77% unaided recall vs. 67% for audio-only in one case study.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds77%Sep
27Third-party calculators put beehiiv CPMs at roughly $3–$20 by niche, with business, finance and tech at the top.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds$3–$20Sep
28Short-form's organic reach decays fast, reportedly 48–72 hours on TikTok, which is why paid amplification via Spark/Partnership Ads exists.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds48–72 hoursSep
29HypeAuditor's 2025 report (as reported by Mi3) found 42.7% of influencers were affected by fraud in 2024.Project Ancaster: What Influencer Advertising Systems Teach an Indie Ad Network — Strategy Memo (September 2026)FigureAttention & feeds42.7%Sep
30India's MGNREGA reached 51 million households in 2016.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds51 millionSep
31Canadian federal inmates already can be disciplined for refusing work, and they earn at most $6.90 a day.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds$6.90Sep
32It projects 11–16 million enrollees and costs of $378–$415 billion a year.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds11–16 millionSep
33INET Oxford reports that the Austrian government has since committed €50 million to extend the model.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds€50 millionSep
35It is a legal right to 100 days of unskilled paid work per rural household, and it reached 51 million households in 2016.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds100 daysSep
37PES launched in October 2020 and has created more than 1.5 million work and livelihood opportunities.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds1.5 millionSep
38It paid around HUF 50,000 a month against a minimum wage of HUF 73,815, and between 2010 and 2016 it cost HUF 1,300 billion (€4.15 billion).A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds1,300 billionSep
39A van picked up panhandlers for a five-hour shift of city beautification, paid $9/hour (about $45) in cash the same day, and connected them to services.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds$9Sep
40Niskanen Center critics argue that a $15-plus-benefits US guarantee would impose a "massive" cost shock on low-wage employers.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds$15Sep
41France's roughly €12,000 net cost per job per year is the most credible Western benchmark.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds€12,000Sep
42Youth unemployment hit 14.2% in April 2026, per The Hub, and teen unemployment reached 20.2% in Q1 2026.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds14.2%Sep
43Officials say this cut eligible low-wage applications 70%.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds70%Sep
44It cut caps to 10% of an employer's workforce.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds10%Sep
45From July 2026, the low-wage threshold is 120% of median wage.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds120%Sep
46But ESDC notes that TFWP workers are about 1% of the workforce.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds1%Sep
47Pay under Commissioner's Directive 730 is $6.90/$6.35/$5.80/$5.25 a day across levels A–D.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds$6.90Sep
50PREP, the Bureau of Prisons' 1990s study of more than 7,000 releases, found UNICOR workers 24% less likely to reoffend, plus better in-prison behaviour.A Public "Accept-the-Offer" Work Platform: Does It Exist, and Is It Crazy?FigureAttention & feeds24%Sep