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digital networks reliably produce identity-defensive, tribally organised, emotionally activating social behaviour1.

1 SOURCE · 1 DOCUMENTED FACT · OPENED 2026-07-24 · UPDATED 2026-07-24
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digital networks reliably produce identity-defensive, tribally organised, emotionally activating social behaviour

# A Comprehensive Map of Marshall McLuhan's Thought: Concept
“the convergent finding is that digital networks reliably produce identity-defensive, tribally organised, emotionally activating social behaviour — exactly the dystopian global village McLuhan described in 1977.”
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